Audit Planning
The initial phase involved creating a comprehensive audit plan that covered the following categories:
Objectives: Conducted interviews with executives to understand their expectations and clarify the scope of the audit.
Performance: Engaged with the technical team to discuss performance monitoring tools and solutions currently in use.
UX/UI: Evaluated user experience aspects by identifying the audience's pain points and assessing the platform's practicality in meeting user needs.
Code Review: Directly accessed the repository to review the codebase, assessing the practices employed and the quality of coding.
Database: Reviewed backend structures and architectural approaches to evaluate efficiency and scalability.
Audit Execution
Following the planning stage, Cozy Ventures held three one-hour sessions with the executives responsible for different platform aspects. Post these discussions, we conducted independent evaluations of the UI/UX, database, and frontend repository. This comprehensive approach ensured a holistic review of the platform's technical and operational facets.
Rating Scale
The outcomes were quantified using a color-coded rating scale:
Green
Everything is excellent
Blue
Good, but improvements could be made
Yellow
Acceptable, but needs work to be done
Orange
Needs attention, should be addressed soon
Red
Requires urgent intervention
Audit Report
The outcomes were quantified using a color-coded rating scale:
Team Assessment
Analyzed team dynamics and role effectiveness
Customer Service Process Evaluation
Reviewed the efficiency and responsiveness of customer service operations
Product Safety Evaluation
Assessed the security measures in place to protect data and operations
Technology and Services Evaluation
Evaluated the appropriateness of the current technology stack and third-party services
Repository Documentation Evaluation
Checked the completeness and clarity of the repository documentatio
Testing Evaluation
Analyzed the testing strategies and their effectiveness in catching bugs early
Deployment Process Evaluation
Reviewed the deployment strategies and their impact on operations
Code Quality Assessment
Critiqued the code quality, adherence to standards, and maintainability
Management Evaluation
Assessed the effectiveness of project management practices and tools
Conclusion
Cozy Ventures provided Hyper Ad with an in-depth view of their operational strengths and areas needing improvement. The audit highlighted critical interventions required to enhance system performance, user satisfaction, and overall product quality. The recommendations from this audit are expected to guide Hyper Ad in refining their strategies, optimizing their operations, and maintaining a competitive edge in the AdTech sphere.:
